As you taste your way across the McLaren Vale Wine Region, you will uncover the stories behind the wine and the wine labels. Here’s a few quirky wine labels that caught our eye.

Gemtree

Look closely next time you pick up a bottle from Gemtree’s biodynamic Phantom range. The label features winemaker Mike Brown in camouflage. Spot him if you can!

Each year the blend changes and each unique label Mike is painted (head-to-toe) and photographed against a distinctive backdrop in the region. From the Port Willunga caves to ramshackle sheds on country properties. It’s quite spectacular.

McLaren Vale Guide Gemtree

Waywood Wines

When Andrew and Lisa Wood created the wine labels for their series of Reserve wines, things got personal. They call the trio of wines The WayWood Years, a celebration of the couple’s decision to follow their dreams. “The labels represent an evolving roll of film and feature images from our years of travel,” says Andrew.

McLaren Vale Guide Waywood Wines

Oliver’s Taranga

“New Fiano Methode Traditionnelle ‘The Hunt For Mrs Oliver’ is an ode to our gran Marjorie,” says winemaker Corrina Wright. “She is the family matriarch, crowned with a floral garland representing the flowers she loves, as well as a number of little hidden things that represent her.” Look closely to spot personal touches such as feathers, needle and thread, pegs, and golf tees. To bring the label design to life they collaborated with Emma Hack, local celebrated body painter and artist. “We love the result,” says Corrina.

McLaren Vale Guide Olivers Taranga

Spring Seed Wine Co

Part of the Battle of Bosworth winery, Spring Seed Wine Co. is fully certified ‘A’ grade organic. The labels are all modelled on vintage seed packets, the beautifully detailed drawings a homage to the very committed and beautiful processes of organic winemaking.

McLaren Vale Guide Spring Seed Co

Found a quirky wine label or a wine label that you love in the region? Share it on social media using the hashtag #mclarenvaleguide

McLaren Vale Visitor Guide

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  • Port Noarlunga South is just mesmerising 😍🌅 Which beach around #McLarenVale are you enjoying the sunset? Tag us #McLarenValeGuide - we'd love to see your pics. 📸 @coastmotelandapartments
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  • Looking for a fab feed around the Vale? @theshackaldinga will get you sorted - check out their amazing pizzas made from scratch when you're there 😋 They're open until 9pm every night. .
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  • Discover fine food and adventure with our delicious olive trail that starts at @Coriole in #McLarenVale all the way to @thefarmwillunga 😋 Sample the premium olives and olive oils, and take home a jar for later. To explore the entire trail, pick up a copy of the McLaren Vale Visitors Guide, or click the link in our bio. .
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  • Here's how the Vale is looking this time of year 🍇😍🍂🍁 📸 @__serio__ Come visit some wineries around #McLarenVale on your next road trip and plan ahead with our #McLarenValeGuide - click the link in our bio. #SeeSouthAustralia #SouthAustralia #ichooseSA #adelaidefoodies #adelaide #McLarenValeWines #McLarenValeWineries #Wineries #AustralianWines #SAwines #heapsgood #Adelaidefoodie
  • 🍇🍷 Through the wineglass...
📸 @travellerswill Are you heading to #McLarenVale for some delicious drops this weekend? Head to the link in our bio to read our #McLarenValeGuide online. .
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  • How about some art that you can eat? 😍 😋 Autumn  fruits with pineapple sorbet, house made yoghurt, crunchy nut crisp, aged sour tepache. Check out @serafino_wines new autumn menu by @chef_d_armon on your next visit! Click the link in our bio to read our #McLarenValeGuide. 📸 @adelaidefoodcentral .
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  • Come fill up your basket every week with fresh local produce while supporting farmers and producers of the #Fleurieu 🥕🥦 🍓🥒 See you at the @willungafarmersmarket this Saturday! They're open 8am - 12.30pm.
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  • 🍂 This autumn, explore the main street of McLaren Vale and find yourself in @Willunga_SA, brimming with eclectic shopfronts and delicious food 😋✨ Click the link in our bio to discover other must-see places in the region. .
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